I booked an appointment with Nurturer of Lets Nurture Mr.Ketan Raval & team members Priyank Bhojak and Jayesh Parmar on Sunday 29th June 2014 to learn and celebrate Social Media Day 2014 with the experts at The Fern – An Ecotel Hotel in Ahmedabad
Social Media Now 2014 Speakers were:
– Sunil Kumar (President, Exchange4Media Group)
– Jaimit Doshi (Head Marketing,Kotak securities Ltd.)
– Sapna Vyas Patel(weight Loss and Fitness Expert)
– Arunabh Kumar (Founder & CEO, TheViralFever Media Labs)
After registration process, the event started at 10:00 Am. The first speaker was Mr.Sunil Kumar (President of exchange4media group). He is a consultant to several media companies in the areas of business strategy, marketing, content, and human resources. He has been the pioneer of commercial radio in India.
Mr. Sunil Kumar gave wonderful presentation about “Future of Digital Media” and shared his knowledge with us.
Mr. sunil Kumar also said “Always think about customers first not only clicks/Likes or followers on social media platform. “Don’t think advertising, when advertising!“, “Think about people not technology!” also gave an example with Nike TV Advert – Make Every Yard Count.
After Sunil Kumar’s Presentation, another speaker Mr. Jaimit Doshi (head of the Marketing division at Kotak Securities) arrived on the stage. He has been with the Kotak Group for over 12 years, working across different business functions like sales, marketing, products and customer service.
Mr. Jaimit started his presentation with co-relation between quantum physics and digital media with funny moments and said Ahmedabad people’s day cannot start without breakfast of “Gathiya-Jalebi”. 🙂 He gave some funny examples like: Cat in Cage & Digital Dabeli 🙂 during his presentation.
After the completion of two speakers presentation it was time to take “High Tea”. During that time, I took some selfies with friends Jatin Chaudhary, Nikhil & Karan.during this event meet famous people – RJVashishth (RJ-from Radio Mirchi 98.3 FM) and Arvind Vegda (Gujarati singer Bhai Bhai fame) and took pictures with team lets nurture.
Thereafter the next speaker was Sapna Vyas Patel. Sapna is a Columnist with Times of India’s Ahmedabad Mirror and is a Reebok Certified Fitness Professional as well as YouTube Video Blogger. She has done MBA and Marketing from Nirma University and she holds a Bachelors in Psychology from St.Xaviers College, Ahmedabad.
Sapna Vyas patel presented her story and said “Help people and make your brand”.
She lost 33 kg weight in the span of 1 year and thereafter decided to spread fitness awareness by using the social media platform for free. Her video showing her story of weight loss has been viewed over a million times across the globe on YouTube.
At Last Creator of the famous and known internet channel “TheViralFever” or “The Qtiyapa” , IITian Mr.Anurabh Kumar came on the stage and shared his story.
After creating a niche in Branded Content and Production services for clients like Colgate, Aviva, Johnson & Johnson, Nicorette, & Infibeam.com etc, Arunabh kumar, the founder felt the need to create an Entertainment Network for the progressive Indian Youth, who were completely ignored by all the TV channels.
He presented very funny video of Anti-Load Campaign during an event.
Now TVF-ONE has become the BIGGEST entity under the TVF Umbrella and is the BIGGEST Brand in the country today for Digital Entertainment for youth., since its launch in 2012. He shared his success story with lots of entertainment.
I learnt the practiced and proven strategies for the Social Media market and I am very happy to have met REAL ‘sociallites’!